The Loft Space Seasonal Branding

Following feedback from the crit I realised the Seasonal logos were looking to busy and bright so revisted the designs.  The three elements of the logo are colour, yarn and typeface.  I had not yet used the yarn so I experimented making some simple motifs using the yarn pen tool.

I also revisited Kuler after I found this great photo of different coloured yarn online.  I used this to create another range of Seasonal colours.